Marketing Kit

#NASCC21

You play a very important role in helping make NASCC: The Steel Conference a success! Please use the materials below to help promote your participation. This page will be updated with new resources periodically.

General Guidelines

  • The official URL is aisc.org/nascc.

  • On first reference, NASCC: The Steel Conference. Subsequent references, The Steel Conference. Do not use NASCC by itself, The AISC Conference, or older variations. 

  • On first reference, SSRC Annual Stability Conference. Subsequent references, SSRC Conference. Do not use SSRC by itself or older variations. 

  • On first reference, World Steel Bridge Symposium. Subsequent references, WSBS. Do not use Symposium by itself or in other variations. 

  • On first reference, American Institute of Steel Construction (AISC). Subsequent references, AISC. Do not place "the" in front of AISC.

Social Media

OFFICIAL AISC ACCOUNTS:

 

QUICK TIPS:

  • Include a picture in every post

  • Do not use punctuation in any hashtag

  • Connect with users via The Steel Conference hashtags

The official hashtag for 2021 is #NASCC21. Please use it in conjunction with #AISC. The below examples can be used in your promotion.

EXAMPLE POSTS: 

Exhibitors:

  • If you're participating in #NASCC21 stop by booth ### and receive a personalized demo! #AISC

  • Excited to exhibit at #NASCC21 in Atlanta! For details, visit [link to your company webpage]. #AISC

  • The #NASCC21 exhibit hall is now open! Come visit us at booth ####! #AISC

Sponsors: 

  • We're a proud sponsor of #NASCC21 ! See you in St. Louis! #AISC [include picture of logo, merchandise or something personalized to company]

  • We're thrilled to be one of the NASCC: The Steel Conference sponsors! Take a pic and tag us and #NASCC21 #AISC with our merch! 

  • If you see our merch at #NASCC21 - let us know! We'd love to see you at NASCC: The Steel Conference! #AISC

Speakers: 

  • I'll be speaking at #NASCC21 on [insert day] at [insert time], you won't want to miss this session! #AISC

  • Want to learn more about my research? I'll be presenting my findings at session ### at #NASCC21 on April ##! #AISC

  • I'm sharing new and innovative ideas at #NASCC21 on April ## at [insert time]. See you there! #AISC

  • [During/after your session] Don't forget to log your PDHs on the #NASCC21 mobile app or at aisc.org/nasccpdh! #AISC

Attendees: 

  • Can't wait to attend #NASCC21 this April! Who's going to be there? #AISC

  • I'm looking forward to [insert exhibit hall/session/networking, etc.] at #NASCC21 ! What are you most excited about? #AISC

Email Signatures 

Use the Speaker, Sponsor, and Exhibitor badges to promote yourself as an NASCC: The Steel Conference speaker, sponsor, or exhibitor in the months leading up to the conference. These are great to use in your email signature and can also be used on social media as well as other promotional outlets. 

Speaker Badge

Sponsor Badge: Please contact Elizabeth Purdy at purdy@aisc.org to obtain your sponsor badge.

Exhibitor Badge

Vanity URLs 

Please use the following links in your promotion as they are made available:

  • aisc.org/nascc

  • aisc.org/nascclive

  • aisc.org/nasccadvanceprogram

  • aisc.org/nasccfinalprogram

  • aisc.org/nasccpdh